Sacramento Food Bank & Family Services’ (SFBFS) was in the middle of rebranding in 2019. We worked with NUMAD Group, a consulting firm who created an educational campaign for us as a way for the public to know our organization better and to encourage them to give financially. They designed billboards, palm cards, a show publication and our website. NUMAD also provided us multiple key messages to tie into our brand and collateral. One of SFBFS’ key messages is that we are all-in, big-hearted and solution-focused. You’ll see these messages in our designs, website, and social media. While working with NUMAD, I rebranded and redesigned some of our existing collateral such as program flyers, buttons, staff badges, business cards and buttons.
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